CASE STUDIES
Partnering with our clients
to achieve measurable success
to achieve measurable success
CASE STUDIES
Gaming Accessory Company - Growth Strategy
Developed a five year, global growth strategy for a video gaming accessory company. Company had limited cash and resources to invest given previous two years of poor financial performance. The market analysis looked at competitive positioning both in terms of products and channel partners. New growth spaces were prioritized, many of which involved defining targeted partners that provided new product opportunities, funding, and significant co-branding exposure.
By helping the company develop a forward looking portfolio of products, partners, and channels, along with a financial plan to support that growth, the company’s top line grew over 10x and EBITDA line went from a loss to the most profitable in the industry over the five year period.
Marketing Support
Conduco Group believes in helping brands incorporate aggressive pull-through marketing campaigns utilizing key celebrity relationships, strategic product placement, retail promotions and contests. We have helped sign partnership deals with celebrities such as Pharrell Williams, Fergie, Steve Aoki, Nyjah Huston and many more. Given our relationships with top celebrities and athletes in the world, we are a one stop for connecting your brand with the perfect celebrity endorsement.
Conduco Group has proven experience in coordinating celebrities with retail promotions to increase sales and drive additional foot traffic to retailers. Not only is this good for your retail partners but it also increases the brands social media following in a very short period of time.
Mobile OEM Manufacturer - Sell-In and GTM Support
A mobile OEM manufacturer had been eliminated from the portfolio of a Tier 1 North America Carrier due to the inability to achieve technical acceptance of products and poor communication and relationships.
Leveraging our credibility, contacts with the customer and understanding of the customer's organizations and processes, the OEM was re-engaged in productive roadmap discussions with the customer in less than 10 weeks. A unique product with a compelling value proposition was ranged for the Carrier's B2B, On-Line and Dealer/Agent channels. With a thorough understanding of the customer's launch timing expectations, technical acceptance process and GTM requirements, a successful launch was achieved and the relationship was greatly repaired.
At Conduco Group we help businesses grow by identifying the right partners to drive sell-in and sell-thru of their products and services
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2017 Conduco Group, Inc.